DBA student Afif Fares representing his research papers at the 9th International Conference on Engaged Management Scholarship, hosted by Antwerp Management School in Belgium, on 7-9 Sept, 2019

DBA student Afif Fares presented his research papers at the 9th International Conference on Engaged Management Scholarship, hosted by Antwerp Management School in Belgium, on 7-9 Sept, 2019. He had the privilage to get feedbacks and thoughts on his research papers from the most renown professors and advisors, and felt proud representing Beirut Arab University at this premier international meeting place for doctoral students involved in evidence-base management around the world.

Research papers presented at the conference were published in the conference proceedings on SSRN E-Library, and entitled :
1-    The effects of In-Store Category Adjacencies on Consumer Purchase Behaviour.
2-    Adapting Procter & Gamble's Trade Marketing Best Practices in Kuwait Market: Institutional and Commercial Constraints.