Architecture-Design-and-Built-Environment - Graphic-Design

The mission of the Graphic Design Program at Beirut Arab University is to provide students with the technical, conceptual, and cultural background necessary to demonstrate proficiency as visual communicators. The program introduces students to a progressive series of courses that develop students’ ability for problem solving through critical thinking, stimulating their sense of creativity and imagination, and preparing them into professionals ready for a wide variety of entry-level jobs in the field of Graphic Design.

The aim of the Graphic Design Program is to inspire graphic designers into generating and creating effective visual communications through developing their individual talent, potential, and personal language. The key objectives of the graphic design program are to:

• Help students develop strong technical and conceptual design skills.
• Help students explore and understand the issues of contemporary Graphic Design practice.
• Expose students to all the skills and tools relevant to this industry, both traditional and digital.
• Provide students with practical knowledge and experience with industry-standard tools and equipments.
• Develop an understanding of business and marketing practices, creating ethical and responsible industry professionals.
  

Graduates of this program will acquire the essential knowledge and skills of successful practitioners in the field of Graphic Design. Graduates will demonstrate the ability to:

• Demonstrate proficiency in design principles, design process, and contemporary design practice with a solid theoretical and historical background.
• Develop an understanding of design process and problem solving methods utilizing critical thinking skills.
• Consider the effect of Graphic Design on the human environment through social responsibility, environmental responsiveness, and interdisciplinary perspectives.
• Demonstrate expertise in recognized technical skills.
• Understand and apply basic principles in the process of designing, analyzing, and evaluating graphic design solutions in relation to specific end uses and consumer needs and preferences.
  

A graduate of this program will be qualified to work in:

Graphic Design Studios, Advertising Agencies, Multimedia Studios, Publishing Houses, Printing Companies, Art Departments in Large Corporations and Freelance Graphic Designer.

Graphic design jobs cover all ends of the creative spectrum:

Creative / Art Director, Layout Artist and Brand Identity Designer, Logo Designer, Flash Designer, Illustrator, Technical Illustrator, Photo Editing / Photoshop Artist, Multimedia Designer, Photographer, Web Designer and Advertising / Marketing.